1) Clean it up, and make it clutter free. If you're dealing with an odd floor plan, this is one of the best things you can do. Don't add messy & dirty on top of things!
2) Change the carpet, paint the walls. If there's wallpaper, get rid of it! Depending on your skill level, these are things you may be able to do yourself. If you're not competent in those sorts of endeavors, hire a professional, or friend/family member who can do the job well.
3) If you can afford it, have professional staging done. People who stage homes professionally are able to see the best your home has to offer. They can accentuate the selling points, and will be able to downplay the not-so-appealing aspects of your home.
4) Price accordingly. If your home needs a lot of work to make it more...appealing...you may end up having to lower the price. Especially when there's a slow market, there are lots of homes to choose from, so make it sellable with a reasonable price.
5) Agent incentives. This won't directly attract buyers, but it does give agents more reason to show your home more frequently. More traffic = higher probability of a sale.
6) Be honest in your ad. Don't overstate things. That doesn't mean you need to make the place sound like a dump, but don't call it a parade-of-homes house if it isn't. There are people who specifically look for fixer-upper homes.
7) Hire the right agent. If you're talking to an agent who typically deals in brand new model homes, you might want to talk to someone else. Find someone with experience in selling unique homes.
